Dr. Christoph Gummersbach

Founder Webfield Consulting

Scientific Roots, Digital Trajectory

With a PhD in Astrophysics from Heidelberg University (1998) I learned to see patterns where others see noise. That mindset carried me into digital marketing: seven years as Head of Web Intelligence at an online agency (1999-2006) taught me to translate raw data into insights, and in 2006 I founded Webfield Consulting to give B2B tech brands the same data-driven edge. Along the way I led 50+ training days at Webfield Academy since 2008, became a bilingual DE/EN official Google Ads / Analytics Communities Expert in the 2010s, and took the SMX stage to share practical experience.

How I Help Today

More than two decades in Google Ads have shown me that clicks alone don’t pay salaries in B2B—pipeline does. I pair analyst discipline with a generalist’s view of marketing-sales alignment, designing lean campaigns that zero in on qualified decision-makers and prove their worth in revenue terms. Expect clear visual dashboards, rigorous testing, and a single point of contact.

Life Beyond the Dashboard

Outside the numbers I’m a language enthusiast, husband, and father of two adult children. Whether I’m refining a chart or planning a family hike, I’m driven by curiosity and a belief that even the most technical work should feel personal and human.